Top 100 Beauty Influencers in USA - Beauty Instagrammers in USA (2025)

Below is the list curated of the top beauty Influencers in USA, it is based on their average reel views, follower base, brand collaboration success, content quality, engagement rate. Discover the best beauty Instagrammers' talent here!

Connect With Influencers

Top 100 Beauty Influencers in USA (2025) are:-

@annaazerli

1. @annaazerli

6.7M Followers

Engagement Rate: 0.44%
Avg Reel Plays: 40.3K
Avg
Likes: 29.6K
Male Audience: 73.20%
Female Audience: 26.80%
@emilysears

2. @emilysears

5.2M Followers

Engagement Rate: 0.23%
Avg Reel Plays: 219.9K
Avg
Likes: 12.1K
Male Audience: 88.69%
Female Audience: 11.31%
@mysashaofficial

3. @mysashaofficial

3.7M Followers

Engagement Rate: 6.38%
Avg Reel Plays: 404.4K
Avg
Likes: 235.9K
Male Audience: 59.94%
Female Audience: 40.06%
@sadaf_beauty

4. @sadaf_beauty

4M Followers

Engagement Rate: 3.94%
Avg Reel Plays: 2.9M
Avg
Likes: 157.6K
Male Audience: 6.06%
Female Audience: 93.94%
@sandraciresart

5. @sandraciresart

3.5M Followers

Engagement Rate: 0.76%
Avg Reel Plays: 779.2K
Avg
Likes: 26.6K
Male Audience: 7.43%
Female Audience: 92.57%
@iluvsarahii

6. @iluvsarahii

6.7M Followers

Engagement Rate: 0.57%
Avg Reel Plays: 528.8K
Avg
Likes: 38.2K
Male Audience: 3.42%
Female Audience: 96.58%
@tonyabeauty

7. @tonyabeauty

4.2M Followers

Engagement Rate: 0.04%
Avg Reel Plays: 15.9K
Avg
Likes: 1.7K
Male Audience: 25.82%
Female Audience: 74.18%
@pautips

8. @pautips

7.9M Followers

Engagement Rate: 0.39%
Avg Reel Plays: 453K
Avg
Likes: 30.9K
Male Audience: 9.50%
Female Audience: 90.50%
@iskra

9. @iskra

5.4M Followers

Engagement Rate: 0.18%
Avg Reel Plays: 417K
Avg
Likes: 9.7K
Male Audience: 35.59%
Female Audience: 64.41%
@kaylanicolejones

10. @kaylanicolejones

6.5M Followers

Engagement Rate: 1.14%
Avg Reel Plays: 1M
Avg
Likes: 74.1K
Male Audience: 14.12%
Female Audience: 85.88%
@danielalegarda

11. @danielalegarda

3.3M Followers

Engagement Rate: 3.28%
Avg Reel Plays: 0
Avg
Likes: 108.3K
Male Audience: 13.84%
Female Audience: 86.16%
@luyah

12. @luyah

3.4M Followers

Engagement Rate: 0.24%
Avg Reel Plays: 123K
Avg
Likes: 8.2K
Male Audience: 89.21%
Female Audience: 10.79%
@chrishanxoxo

13. @chrishanxoxo

2.8M Followers

Engagement Rate: 2.14%
Avg Reel Plays: 725K
Avg
Likes: 59.8K
Male Audience: 32.62%
Female Audience: 67.38%
@christendominique

14. @christendominique

2.3M Followers

Engagement Rate: 0.16%
Avg Reel Plays: 351.2K
Avg
Likes: 3.6K
Male Audience: 4.14%
Female Audience: 95.86%
@emilydidonato

15. @emilydidonato

2.9M Followers

Engagement Rate: 0.13%
Avg Reel Plays: 204.9K
Avg
Likes: 3.8K
Male Audience: 24.61%
Female Audience: 75.39%
@dressyourface

16. @dressyourface

2.9M Followers

Engagement Rate: 0.58%
Avg Reel Plays: 220.7K
Avg
Likes: 16.7K
Male Audience: 3.63%
Female Audience: 96.37%
@thejacobbertrand

17. @thejacobbertrand

2.8M Followers

Engagement Rate: 6.84%
Avg Reel Plays: 1.5M
Avg
Likes: 191.5K
Male Audience: 29.02%
Female Audience: 70.98%
@stanijadobrojevic

18. @stanijadobrojevic

2.4M Followers

Engagement Rate: 1.27%
Avg Reel Plays: 239.1K
Avg
Likes: 30.6K
Male Audience: 59.75%
Female Audience: 40.25%
@jomarigoyso

19. @jomarigoyso

2.8M Followers

Engagement Rate: 0.20%
Avg Reel Plays: 275.5K
Avg
Likes: 5.7K
Male Audience: 10.29%
Female Audience: 89.71%
@ainsley

20. @ainsley

2.4M Followers

Engagement Rate: 0.49%
Avg Reel Plays: 339.2K
Avg
Likes: 11.8K
Male Audience: 55.33%
Female Audience: 44.67%
@aaliyahjay

21. @aaliyahjay

2M Followers

Engagement Rate: 2.00%
Avg Reel Plays: 300.7K
Avg
Likes: 40.1K
Male Audience: 7.02%
Female Audience: 92.98%
@sophiehannah

22. @sophiehannah

1.8M Followers

Engagement Rate: 0.89%
Avg Reel Plays: 377.3K
Avg
Likes: 16K
Male Audience: 4.74%
Female Audience: 95.26%
@kennelly_m

23. @kennelly_m

2M Followers

Engagement Rate: 0.18%
Avg Reel Plays: 85.9K
Avg
Likes: 3.7K
Male Audience: 6.27%
Female Audience: 93.73%
@kathleenlights

24. @kathleenlights

2.1M Followers

Engagement Rate: 0.39%
Avg Reel Plays: 241.1K
Avg
Likes: 8.1K
Male Audience: 2.25%
Female Audience: 97.75%
@emmycombss

25. @emmycombss

2M Followers

Engagement Rate: 1.46%
Avg Reel Plays: 389K
Avg
Likes: 29.2K
Male Audience: 7.77%
Female Audience: 92.23%
@nicoleguerriero

26. @nicoleguerriero

1.7M Followers

Engagement Rate: 0.72%
Avg Reel Plays: 286.3K
Avg
Likes: 12.2K
Male Audience: 6.46%
Female Audience: 93.54%
@gianninagibelli

27. @gianninagibelli

2M Followers

Engagement Rate: 1.17%
Avg Reel Plays: 471.6K
Avg
Likes: 23.4K
Male Audience: 6.40%
Female Audience: 93.60%
@raydiaz

28. @raydiaz

2.3M Followers

Engagement Rate: 1.43%
Avg Reel Plays: 176.1K
Avg
Likes: 32.9K
Male Audience: 37.95%
Female Audience: 62.05%
@eden__levine

29. @eden__levine

2M Followers

Engagement Rate: 0.86%
Avg Reel Plays: 0
Avg
Likes: 17.2K
Male Audience: 91.03%
Female Audience: 8.97%
@sonia_barbie_tucker

30. @sonia_barbie_tucker

1.7M Followers

Engagement Rate: 0.96%
Avg Reel Plays: 57.4K
Avg
Likes: 16.3K
Male Audience: 38.79%
Female Audience: 61.21%
@martamielczarskaa

31. @martamielczarskaa

1.4M Followers

Engagement Rate: 0.97%
Avg Reel Plays: 208.6K
Avg
Likes: 13.6K
Male Audience: 75.47%
Female Audience: 24.53%
@metejnica

32. @metejnica

1.6M Followers

Engagement Rate: 1.56%
Avg Reel Plays: 101.2K
Avg
Likes: 24.9K
Male Audience: 43.38%
Female Audience: 56.62%
@alejandradivo

33. @alejandradivo

1.6M Followers

Engagement Rate: 2.10%
Avg Reel Plays: 124.5K
Avg
Likes: 33.6K
Male Audience: 52.77%
Female Audience: 47.23%
@jonathankmonroe

34. @jonathankmonroe

1.4M Followers

Engagement Rate: 0.81%
Avg Reel Plays: 444.4K
Avg
Likes: 11.3K
Male Audience: 15.77%
Female Audience: 84.23%
@victorialyn

35. @victorialyn

1.4M Followers

Engagement Rate: 0.36%
Avg Reel Plays: 176.6K
Avg
Likes: 5K
Male Audience: 3.99%
Female Audience: 96.01%
@derekblasberg

36. @derekblasberg

1.7M Followers

Engagement Rate: 0.48%
Avg Reel Plays: 132.6K
Avg
Likes: 8.1K
Male Audience: 22.70%
Female Audience: 77.30%
@radi_budyounova

37. @radi_budyounova

1.7M Followers

Engagement Rate: 2.97%
Avg Reel Plays: 76.6K
Avg
Likes: 50.5K
Male Audience: 37.31%
Female Audience: 62.69%
@sachrad

38. @sachrad

1.5M Followers

Engagement Rate: 1.57%
Avg Reel Plays: 25.9K
Avg
Likes: 23.6K
Male Audience: 18.52%
Female Audience: 81.48%
@curvygirlteam

39. @curvygirlteam

1.5M Followers

Engagement Rate: 0.42%
Avg Reel Plays: 183.8K
Avg
Likes: 6.3K
Male Audience: 90.92%
Female Audience: 9.08%
@brittanyxavier

40. @brittanyxavier

1.6M Followers

Engagement Rate: 0.07%
Avg Reel Plays: 124.2K
Avg
Likes: 1.2K
Male Audience: 7.39%
Female Audience: 92.61%
@peachyqueenblog

41. @peachyqueenblog

1.2M Followers

Engagement Rate: 0.01%
Avg Reel Plays: 9.7K
Avg
Likes: 113
Male Audience: 5.57%
Female Audience: 94.43%
@hubs.life_

42. @hubs.life_

1.4M Followers

Engagement Rate: 1.02%
Avg Reel Plays: 541.5K
Avg
Likes: 14.3K
Male Audience: 47.07%
Female Audience: 52.93%
@monicamonroexo

43. @monicamonroexo

1.2M Followers

Engagement Rate: 0.84%
Avg Reel Plays: 56.2K
Avg
Likes: 10.1K
Male Audience: 91.10%
Female Audience: 8.90%
@mac_daddyy

44. @mac_daddyy

1.2M Followers

Engagement Rate: 4.18%
Avg Reel Plays: 0
Avg
Likes: 50.2K
Male Audience: 9.81%
Female Audience: 90.19%
@briannaamor

45. @briannaamor

1.2M Followers

Engagement Rate: 0.53%
Avg Reel Plays: 59.2K
Avg
Likes: 6.3K
Male Audience: 83.48%
Female Audience: 16.52%
@sarahesri

46. @sarahesri

1.4M Followers

Engagement Rate: 2.16%
Avg Reel Plays: 1.1M
Avg
Likes: 30.3K
Male Audience: 42.81%
Female Audience: 57.19%
@iamtarawallace

47. @iamtarawallace

1.4M Followers

Engagement Rate: 0.30%
Avg Reel Plays: 51.2K
Avg
Likes: 4.2K
Male Audience: 14.28%
Female Audience: 85.72%
@backyardresin

48. @backyardresin

1.2M Followers

Engagement Rate: 0.47%
Avg Reel Plays: 318.1K
Avg
Likes: 5.6K
Male Audience: 67.61%
Female Audience: 32.39%
@evettexo

49. @evettexo

1.2M Followers

Engagement Rate: 0.79%
Avg Reel Plays: 337.1K
Avg
Likes: 9.5K
Male Audience: 3.33%
Female Audience: 96.67%
@missroyaltybrown

50. @missroyaltybrown

1.3M Followers

Engagement Rate: 1.82%
Avg Reel Plays: 503.6K
Avg
Likes: 23.6K
Male Audience: 15.22%
Female Audience: 84.78%
@nicolconcilio

51. @nicolconcilio

1.1M Followers

Engagement Rate: 0.21%
Avg Reel Plays: 88.9K
Avg
Likes: 2.3K
Male Audience: 3.39%
Female Audience: 96.61%
@luciagracevolpicelli

52. @luciagracevolpicelli

1.1M Followers

Engagement Rate: 0.10%
Avg Reel Plays: 22.4K
Avg
Likes: 1.1K
Male Audience: 51.13%
Female Audience: 48.87%
@kissedbyken

53. @kissedbyken

1.1M Followers

Engagement Rate: 2.00%
Avg Reel Plays: 0
Avg
Likes: 22K
Male Audience: 89.05%
Female Audience: 10.95%
@meredith_hudkins

54. @meredith_hudkins

1.1M Followers

Engagement Rate: 0.07%
Avg Reel Plays: 95.3K
Avg
Likes: 738
Male Audience: 2.52%
Female Audience: 97.48%
@heartandsoulbyallynicole

55. @heartandsoulbyallynicole

1.2M Followers

Engagement Rate: 1.82%
Avg Reel Plays: 510.8K
Avg
Likes: 21.9K
Male Audience: 5.06%
Female Audience: 94.94%
@_sadey

56. @_sadey

1.1M Followers

Engagement Rate: 4.15%
Avg Reel Plays: 101.4K
Avg
Likes: 45.6K
Male Audience: 76.29%
Female Audience: 23.71%
@vanenavarrotv

57. @vanenavarrotv

1.1M Followers

Engagement Rate: 0.47%
Avg Reel Plays: 143K
Avg
Likes: 5.2K
Male Audience: 29.82%
Female Audience: 70.18%
@gylianmakeup

58. @gylianmakeup

1.1M Followers

Engagement Rate: 0.33%
Avg Reel Plays: 132K
Avg
Likes: 3.6K
Male Audience: 8.13%
Female Audience: 91.87%
@sollpenamakeup

59. @sollpenamakeup

1.2M Followers

Engagement Rate: 0.71%
Avg Reel Plays: 203.7K
Avg
Likes: 8.5K
Male Audience: 4.40%
Female Audience: 95.60%
@lisa_opie

60. @lisa_opie

1.1M Followers

Engagement Rate: 1.04%
Avg Reel Plays: 81.4K
Avg
Likes: 11.4K
Male Audience: 27.13%
Female Audience: 72.87%
@mimi

61. @mimi

1.1M Followers

Engagement Rate: 1.35%
Avg Reel Plays: 328.7K
Avg
Likes: 14.9K
Male Audience: 6.82%
Female Audience: 93.18%
@chantel_j_

62. @chantel_j_

1.1M Followers

Engagement Rate: 0.35%
Avg Reel Plays: 331.2K
Avg
Likes: 3.9K
Male Audience: 10.99%
Female Audience: 89.01%
@mollybsims

63. @mollybsims

1M Followers

Engagement Rate: 0.65%
Avg Reel Plays: 284.5K
Avg
Likes: 6.5K
Male Audience: 16.21%
Female Audience: 83.79%
@roseoftheeast

64. @roseoftheeast

1M Followers

Engagement Rate: 0.43%
Avg Reel Plays: 0
Avg
Likes: 4.3K
Male Audience: 63.63%
Female Audience: 36.37%
@thecurvofficial

65. @thecurvofficial

1M Followers

Engagement Rate: 0.27%
Avg Reel Plays: 78.9K
Avg
Likes: 2.7K
Male Audience: 91.56%
Female Audience: 8.44%
@sachafierce_

66. @sachafierce_

1M Followers

Engagement Rate: 3.11%
Avg Reel Plays: 203.5K
Avg
Likes: 31.1K
Male Audience: 10.60%
Female Audience: 89.40%
@hairpost

67. @hairpost

1M Followers

Engagement Rate: 0.02%
Avg Reel Plays: 64K
Avg
Likes: 192
Male Audience: 4.01%
Female Audience: 95.99%
@danessa_myricks

68. @danessa_myricks

1M Followers

Engagement Rate: 0.38%
Avg Reel Plays: 91.7K
Avg
Likes: 3.8K
Male Audience: 8.71%
Female Audience: 91.29%
@ira_blanc

69. @ira_blanc

1.1M Followers

Engagement Rate: 1.24%
Avg Reel Plays: 70.2K
Avg
Likes: 13.6K
Male Audience: 3.03%
Female Audience: 96.97%
@definitionsofbeauties

70. @definitionsofbeauties

1.1M Followers

Engagement Rate: 0.02%
Avg Reel Plays: 5.6K
Avg
Likes: 172
Male Audience: 91.48%
Female Audience: 8.52%
@madinashrienzada

71. @madinashrienzada

891.2K Followers

Engagement Rate: 1.81%
Avg Reel Plays: 296K
Avg
Likes: 16.1K
Male Audience: 4.07%
Female Audience: 95.93%
@myranimay

72. @myranimay

943K Followers

Engagement Rate: 2.16%
Avg Reel Plays: 237.2K
Avg
Likes: 20.4K
Male Audience: 46.22%
Female Audience: 53.78%
@megadams32

73. @megadams32

1M Followers

Engagement Rate: 2.25%
Avg Reel Plays: 86.8K
Avg
Likes: 22.5K
Male Audience: 18.14%
Female Audience: 81.86%
@doranellyspatton

74. @doranellyspatton

918.1K Followers

Engagement Rate: 0.35%
Avg Reel Plays: 147.6K
Avg
Likes: 3.2K
Male Audience: 5.11%
Female Audience: 94.89%
@klemtalabi

75. @klemtalabi

854.7K Followers

Engagement Rate: 1.30%
Avg Reel Plays: 8.4K
Avg
Likes: 11.1K
Male Audience: 67.42%
Female Audience: 32.58%
@sophieeturner

76. @sophieeturner

913.5K Followers

Engagement Rate: 0.07%
Avg Reel Plays: 11.6K
Avg
Likes: 667
Male Audience: 84.39%
Female Audience: 15.61%
@jaylabrenae

77. @jaylabrenae

917.2K Followers

Engagement Rate: 7.02%
Avg Reel Plays: 564.7K
Avg
Likes: 64.4K
Male Audience: 9.73%
Female Audience: 90.27%
@mskristine

78. @mskristine

854.2K Followers

Engagement Rate: 1.87%
Avg Reel Plays: 170.1K
Avg
Likes: 16K
Male Audience: 19.48%
Female Audience: 80.52%
@allisondillett

79. @allisondillett

901K Followers

Engagement Rate: 0.04%
Avg Reel Plays: 52.5K
Avg
Likes: 321
Male Audience: 49.74%
Female Audience: 50.26%
@finergyglobal1

80. @finergyglobal1

946.6K Followers

Engagement Rate: 10.26%
Avg Reel Plays: 101.9K
Avg
Likes: 97.1K
Male Audience: 47.43%
Female Audience: 52.57%
@aditioberoimalhotra

81. @aditioberoimalhotra

834.2K Followers

Engagement Rate: 1.49%
Avg Reel Plays: 101.4K
Avg
Likes: 12.4K
Male Audience: 39.05%
Female Audience: 60.95%
@marooshk

82. @marooshk

839.6K Followers

Engagement Rate: 2.85%
Avg Reel Plays: 0
Avg
Likes: 23.9K
Male Audience: 72.79%
Female Audience: 27.21%
@miami.lifestyle_

83. @miami.lifestyle_

839.8K Followers

Engagement Rate: 0.65%
Avg Reel Plays: 5.1K
Avg
Likes: 5.5K
Male Audience: 64.71%
Female Audience: 35.29%
@taryndelaniesmith

84. @taryndelaniesmith

850.8K Followers

Engagement Rate: 3.27%
Avg Reel Plays: 577.2K
Avg
Likes: 27.8K
Male Audience: 8.17%
Female Audience: 91.83%
@elboribarber

85. @elboribarber

793.4K Followers

Engagement Rate: 0.34%
Avg Reel Plays: 99.2K
Avg
Likes: 2.7K
Male Audience: 84.75%
Female Audience: 15.25%
@marielena

86. @marielena

822.2K Followers

Engagement Rate: 0.39%
Avg Reel Plays: 60K
Avg
Likes: 3.2K
Male Audience: 24.76%
Female Audience: 75.24%
@es_jenny_solares

87. @es_jenny_solares

838K Followers

Engagement Rate: 1.89%
Avg Reel Plays: 194.8K
Avg
Likes: 15.8K
Male Audience: 5.58%
Female Audience: 94.42%
@maryamnyc

88. @maryamnyc

822.2K Followers

Engagement Rate: 0.13%
Avg Reel Plays: 31.5K
Avg
Likes: 1.1K
Male Audience: 3.62%
Female Audience: 96.38%
@andreeagaul

89. @andreeagaul

793.9K Followers

Engagement Rate: 0.04%
Avg Reel Plays: 15.1K
Avg
Likes: 339
Male Audience: 72.46%
Female Audience: 27.54%
@spanglishfashion

90. @spanglishfashion

803.4K Followers

Engagement Rate: 1.93%
Avg Reel Plays: 68.3K
Avg
Likes: 15.5K
Male Audience: 11.39%
Female Audience: 88.61%
@maimodel

91. @maimodel

757.9K Followers

Engagement Rate: 2.86%
Avg Reel Plays: 146.4K
Avg
Likes: 21.7K
Male Audience: 62.56%
Female Audience: 37.44%
@slay__divas

92. @slay__divas

784.4K Followers

Engagement Rate: 0.27%
Avg Reel Plays: 18K
Avg
Likes: 2.1K
Male Audience: 92.76%
Female Audience: 7.24%
@mrsguptasquared

93. @mrsguptasquared

757.5K Followers

Engagement Rate: 1.33%
Avg Reel Plays: 11K
Avg
Likes: 10.1K
Male Audience: 14.97%
Female Audience: 85.03%
@xo.rachelpitzel

94. @xo.rachelpitzel

757.4K Followers

Engagement Rate: 4.86%
Avg Reel Plays: 126.7K
Avg
Likes: 36.8K
Male Audience: 8.91%
Female Audience: 91.09%
@jennakaey

95. @jennakaey

774.2K Followers

Engagement Rate: 1.51%
Avg Reel Plays: 0
Avg
Likes: 11.7K
Male Audience: 89.16%
Female Audience: 10.84%
@lisa.beautify

96. @lisa.beautify

793.1K Followers

Engagement Rate: 0.23%
Avg Reel Plays: 116.9K
Avg
Likes: 1.8K
Male Audience: 6.81%
Female Audience: 93.19%
@heatherkarra_

97. @heatherkarra_

786.3K Followers

Engagement Rate: 0.59%
Avg Reel Plays: 241.6K
Avg
Likes: 4.6K
Male Audience: 16.42%
Female Audience: 83.58%
@drcharlesmd

98. @drcharlesmd

779.4K Followers

Engagement Rate: 0.17%
Avg Reel Plays: 70.5K
Avg
Likes: 1.3K
Male Audience: 21.48%
Female Audience: 78.52%
@tcpenny

99. @tcpenny

758.7K Followers

Engagement Rate: 2.40%
Avg Reel Plays: 201.1K
Avg
Likes: 18.2K
Male Audience: 4.97%
Female Audience: 95.03%
@he1iya

100. @he1iya

792K Followers

Engagement Rate: 6.30%
Avg Reel Plays: 521.6K
Avg
Likes: 49.9K
Male Audience: 27.76%
Female Audience: 72.24%

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